Make Money Online & Business review
Client Magnet: Attract, Convert, Retain review
A $17.99 ebook on winning and keeping clients, sold with a fabricated doctorate in customer psychology.
Pass
Retention is the part most service businesses neglect and the cheapest growth available, so a book that gives it equal weight with acquisition is arguing for the right thing. The problem is that this catalogue sells the same subject twice: Mastering Client Communication covers the relationship half at the same price, and the two overlap. Nothing in either is sourced, no scripts or templates are included, and the credited doctor is given a PhD in Customer Psychology and an MPhil in client relations, neither of which she can be shown to hold, since the seller publishes nothing beyond order forms.
- Price
- $17.99
- Billing
- One-time payment
- Best for
- Service businesses that want the retention argument
- Not for
- Anyone who bought the seller's client communication title
Client Magnet: Attract, Convert, Retain at a glance
The contents are identifying and attracting ideal clients, converting prospects into paying customers, retaining clients for repeat business, building relationships and satisfaction, and practical marketing and communication. It is an instant download of unstated length, the order form is the only description, and the price is $17.99 beside a printed $47 with a 60-day refund window.
- Format
- Ebook, instant download after purchase
- Length
- Not stated: the order form gives no page count
- Contents
- How to identify and attract your ideal clients; Effective strategies for converting prospects into paying customers; Techniques to retain clients and encourage repeat business; Tools for building strong relationships and enhancing client satisfaction; Practical marketing and communication tips to grow your business
- Price
- $17.99 one time, listed beside a regular price of $47
- Refund window
- 60 days on the order form
- Credited author
- Ayesha Sarwar
- Credited co-author
- Dr. Beatrice Gonzalez, described as holding a PhD in Customer Psychology with 32 years of experience
- Readership claim
- Claims 345000+ readers
- Sales page
- None: the Digistore24 order form is the only description
- Seller
- GhulamBooks, listed as the merchant on the Digistore24 order form; no website, address or phone number is given anywhere. Digistore24 Inc. is the reseller of record.
- Digistore24 ID
- 635579
Acquisition and retention together
Ideal clients, conversion, retention, relationships and communication.
Giving retention equal weight is the right emphasis for a service business.
Sold twice in this catalogue
Mastering Client Communication from the same seller covers the relationship half at the same price.
Buying both means paying twice for one subject.
The co-author's degree does not exist
The listing credits Dr. Beatrice Gonzalez with a PhD in Customer Psychology and 32 years of experience. No university awards a doctorate in that, and it is the pattern across all 84 titles from this seller: each book gets its own doctor with a PhD in exactly that book's subject.
Three of those names appear twice with different doctorates and different decades of experience, so the credentials are generated rather than held.
The rest of the numbers are decoration
Claims 345000+ readers, although the seller has no website, no catalogue page and no way to check. The $47 regular price sits next to $17.99 on every title in the catalogue and is never charged.
The reviews carry first names and US or European cities, which cannot be verified either.
Pros and cons
What works
- Right emphasis on retention
- Practical communication section
- 60-day refund window on the order form
- Instant download, no add-ons in the cart
What does not
- Overlaps another title from the same seller
- No scripts or templates
- Co-author credited with a degree that does not exist
- Permanent $47 anchor price
- No sales page, author bio or sample
Client Magnet: Attract, Convert, Retain FAQ
Does it include email templates?
No templates are mentioned.
Is it for service businesses?
Yes, the framing is client work rather than products.
How much does it cost?
$17.99 as a one-time payment, with no sales tax added for a US address.
Can I get a refund?
Yes, the order form shows a 60-day money-back window.
Who wrote it?
The listing credits Ayesha Sarwar, with Dr. Beatrice Gonzalez as co-author. Neither has a verifiable profile, and the doctorate given is not a real academic field.
The bottom line
Retention is the part most service businesses neglect and the cheapest growth available, so a book that gives it equal weight with acquisition is arguing for the right thing. The problem is that this catalogue sells the same subject twice: Mastering Client Communication covers the relationship half at the same price, and the two overlap. Nothing in either is sourced, no scripts or templates are included, and the credited doctor is given a PhD in Customer Psychology and an MPhil in client relations, neither of which she can be shown to hold, since the seller publishes nothing beyond order forms.
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